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Thank you for being part of the Virtual Executive Director / Labyrinth / Relentlessly Human Tour experience. I love and appreciate everyone who has listened, downloaded, reviewed, supported through Patreon, and shared their talent with me on the mic.

Now that the podcast has come to an end, please enjoy listening to the archives. I created a timeless podcast of nonprofit leadership, operations, and fundraising tips, as well as interviews with artists and healers. 

If you would like to get in touch with me, feel free to email becky [at] I'm available for coaching and consulting for purpose-driven leaders, and I'd love to hear from you!

Oct 9, 2018

When it comes to fundraising, I teach two key principles for success: match your organization's brand with your prospects' and do not try to sell the unsellable. When you do these two things you save yourself a lot of time and frustration, and your prospect list can more easily come into focus. However, this mainly applies to corporate sponsors, so what about individual donors? This week I'm talking about a 5-question strategy to ensure that you match your organization's values with your individual donors' values. You can then use the answers to these questions to easily write up a solicitation letter that hits your donors' sweet spots.